Specialization in Business Administration

Are you looking to make your mark on the business world? This program will give you the tools to excel as a leader, decision maker, and problem solver.

You'll learn best practices in the many areas of business administration, including finance, marketing, management, and creating effective business policies. These five courses are tailored for professionals looking to take on more responsibility in higher-level positions, or for students who are new to the business world, but eager to move up quickly.

Courses In This Specialization

This program consists of five lower-division courses, for a total of 15 credit hours.

A study of the financial aspects of businesses, including the costs of capital, fund acquisition sources, time value of money, efficient management of assets, and investment decisions. Particular emphasis is put on determining the optimal capital structure between the utilization of debt and equity financing.

Introduction to the development and management of an organization's human resources, with emphasis on planning for the screening, selection, orientation, and training of employees. Additional topics include performance appraisal, compensation, benefits, equal employment opportunity, incentives, and rewards.

This course addresses business policy development and the implementation of corporate strategies. Students focus on analyzing the roles and responsibilities of leaders in developing strategy, governance, and operational policies within the corporate environment. Topic areas include how corporate strategy, mission, vision, and values influence policy development, innovation, and implementation.

Overview of issues, processes, and technology utilized in the design and management of information systems. The analysis includes needs assessment, database management, software capacity, security features, and decision-making applications.

This course provides a general introduction to marketing principles and policies. Topics such as marketing functions, price policies and controls, distribution channels, merchandising, and market research as well as competitive practices and government regulations, product development, and integration of marketing using digital technology are presented. Students also gain a basic understanding of the 4Ps (product, place, price, promotion). Students who completed MKG300 cannot earn credit for MKG310. (This course is also offered through SSA. Credits earned using this option will appear on transcripts with an “S” suffix.)